Elite Angler is a London based tackle shop built for anglers who care about what they fish with. We stock premium rods, reels, lines, wobblers, soft lures, spoons, hooks and clothing, most of it sourced directly from Japanese makers, and we ship across the United Kingdom and worldwide.
Who we are
We are a small team of working anglers rather than a warehouse operation. Everything in the catalogue is chosen because someone here would fish with it: perch and zander gear, pike tackle, salmon and sea trout kit, trout spoons, seabass lures. If a product does not earn its place on the water, it does not earn a place in the shop.
That also shapes how we answer questions. Ask us which braid suits a particular rod, or what to run on a finesse setup for winter perch, and you will get an answer from someone who has actually fished the combination.
What sets the range apart
Japanese sourcing
We work directly with top tier suppliers, most of them in Japan, where the tolerances and finish on rods, reels and terminal tackle are held to a standard serious anglers notice on the first cast.
Curated, not endless
Over 300 lines across rods, reels, lures, lines, hooks and clothing. Enough choice to build a complete setup, filtered enough that you are not sifting through filler.
Hard to find brands
Shimano, Daiwa, Keitech, Frapp, Yamaga, Gurza, YGK and others, including models that rarely reach the UK high street.
Fast dispatch
Orders leave us quickly, with delivery in London, across the United Kingdom and internationally. Full details are on our delivery page.
How we work
Our aims are simple: promote the sport, back the anglers who take it seriously, and bring products to the UK that would otherwise be difficult to get hold of. We would rather sell you the right item once than the wrong item twice, so if you are unsure, ask before you order.
Company details
| Trading name | Elite Angler |
|---|---|
| Trading address | 61 Inverness Mews, London E16 2SP, United Kingdom |
| info@eliteangler.store | |
| Telephone | +44 7799 344722 |
| Opening hours | Monday to Saturday, 9:00 to 18:00 UK time. Closed Sunday. The online shop takes orders at any time. |
| Delivery | United Kingdom and worldwide |
Talk to us
Advice on a setup, a question about an order, or a trade enquiry: get in touch, or browse the full shop.